Business of Looking Good! YAYA!!
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How to take your story Above the Keyboard to the Street?

Would you like the secret tools to take action? Let’s get started.


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Hi, I’m Daniella! 

I’m known as a vibrant ball of energy, award-winning
Double A: Apparel and Advertising expert,    #1-best-selling author and top sales producer.  My mission is to help you be limitless as you take your art and your heart into the world and make impact through, 

  • Red Carpet Branded & Promotional Apparel 
  • Publicity & Brand Strategy  
  • Creator of Looking Good, the Show + Be A Sales Rockstar system

I also share the insider secrets from strategy to suppliers, manufacturers, media and more – They are too valuable not to be shared, when they can help others flourish. 


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A Fashion & Lifestyle Talk Show
Creatives Who Do It All - Despite It All


WANT TO JOIN US?
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GUIDE TO APPAREL & SALES:  
​YES I NEED THIS



​​INTRO  MASTERCLASS  + BONUS
YOU’RE WORTH IT! CHECK IT OUT 

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​#1 BEST SELLING BOOK

In this refreshingly sincere playbook, discover the Secrets to Become A Sales Rockstar to open doors to success and How to Bring Your Fashion Idea To The World

GET YOUR COPY NOW
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YES, I WANT TO WATCH


SERVICES

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Socks to tops matter!  Apparel sparks comfort and joy, for yourself and for others, whether you are above the keyboard or on the streets. Nice apparel makes people feel good, a feeling that increases endorphins and molecules known to evoke smiles, and reduce stress. Make your raving fans smile with great apparel, while they tote your message as walking billboards and creating a sense of community? Or, create a way to earn additional revenue?   
  • Let’s unlock your creative message to showcase your story

  • Contact Daniella to strategize and develop your collection



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It’s complicated, even messy, behind the scenes of building a fashion or lifestyle brand.  In fact, the scene can be far grittier than you’d think.  Even still, this unseen toughness makes one love the industry more.  

You can accelerate your growth.   Learn more about the industry in Looking Good, the book 

Create a roadmap to make your product sparkle and shine in the market.  Expertise includes,

 Media & Publicity
  • Connector, Influencer, Tastemaker
  • Publicity
  • Business Development & Sales
Apparel Strategy
  • Manufacturers, Suppliers, & Logistics Concierge 
  • Sustainability
  • Tradeshows, Showrooms, Seasonality
  • Denim, Swimwear, Contemporary, T-Shirts, and beyond


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Authentic selling doesn’t always come naturally to creatives. What began as simply advising creatives to say ‘hi’ became a system to teach creatives how to open doors to sales success and creating relationships for life. 

Learn How To Be A Sales Rockstar- zoom edition
MASTERCLASS

Inquire to Schedule a sales coaching session






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Explore the JUNGLE.
  You are here to Play Big, Not To Play Small, You Are Here To Have It All. 

This collection is to empower you to feel ferocious and outrageously wild, every inch
of symbolic art to remind you that Life Is A Jungle, You Are Not Here to Survive, You Are Here to THRIVE.
EXPLORE THE COLLECTION

Retail - Wholesale - Promotional, Add Your Logo
What I love most about what I do? 
I love your story, the human connection.  
I love seeing you and your tribe feel empowered. 
And most of all, seeing you flourish! 
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JUST A BIT ABOUT DANIELLA

Daniella will make you laugh. Along with your strategic roadmap to market and your promotional or branded apparel line!  Take your message, your art, your heart, to the world.  

A known vibrant ball of energy and collaboration queen, Daniella followed her love of magazines, pop-culture and trends to Manhattan’s Ad Agencies and to fashion magazines in Los Angeles, where she built and sold 100’s of campaigns brands that fuel people’s lives, including Visa, Hugo Boss, Skechers, Cotton Inc, Anne Cole, and Montblanc, earning a respected place in the industry. 

Today, Daniella is a #1 best - selling author, Top Sales Producer, Award Winning brand strategist, journalist, speaker, and founder of JUNGLE.  Daniella enjoys the wild world of fashion from the grit behind the scenes to its polished finishings.

She worked at the California Apparel News for more than a decade, mingling with the industry greats.  Also a tastemaker, she loves to share about innovation and empowerment in her monthly column in the Fashion Mannuscript, and 1 Habit Series books.   


Daniella lives in Los Angeles, yet she will always be an urban force.  When not working,  you can find Daniella with her husband and her scrumptious girls, rocking out to Crazy Train from Trolls.  What Daniella really loves is helping others achieve, keep their clients for life, and ultimately achieve their dreams. How can Daniella help you?

WHAT OTHERS SAY ...

Powerhouse- Karen Bannister, Image Consultants International

You are rocking! Crushing it! - Christine Makay, Global Negotiation strategist


I had such a great time listening to your class yesterday! You gave so many good tips and your vibe! Totally inspired me! You are a STAR!!  - Viola Meng Image consultant

“Your book is awesome.” – Ross West, CGS

“Your writing is exquisite. You are the source of information.” - Inga Goodman

"Another great session," Lisa Garcia, Peacock Bags

You were fantastic. Your energy is contagious and you have so much knowledge!   Mary Gehlhar, Fashion Designer Survival Guide

I have never had the opportunity to hear you speak and you are great. 
-
Kelly Helfman, WWDMAGIC









​www.daniella.today 
Media Inquiries - Collaborations - Connect  


(c)  www.LookingGoodYAYA.com
  • HELLO
  • THE BOOK
  • Media
  • BLOG